November 14, 2012

Does Insurance Cover Prescription Sunglasses?

When you are thinking about purchasing prescription sunglasses to do away with wearing contact lenses or the slip-on variety outdoors, you want to make sure the lenses provide 100 percent UV protection and the glasses are affordable. While some optical stores offer discounts to customers who purchase both regular eyeglasses and prescription sunglasses at the same time, prescription eyewear can be expensive. Before you ask your optician to fill your eyewear needs, you need to find out if insurance covers the cost of prescription sunglasses.

eye exam

While it is an important health consideration for many people, vision care is often regarded as less essential than other medical and dental concerns. Although regular health insurance plans do protect an insured against financial loss as a result of unexpected eye injuries and disease, the extent of vision care coverage can vary from one company to the next. Vision insurance can usually be obtained privately by individuals through their choice of an insurance provider, or through an employer sponsored group benefit plan.

A good vision insurance policy can include coverage for the cost of eye exams, prescription lenses and frames such as prescription sunglasses, contact lenses, and even laser eye surgery. While some limits may apply on coverage for such things as allowing new or replacement eyeglasses or contacts every other year, or keeping the cost of frames under a certain amount, the benefits far outweigh the alternative to paying your eye care provider hundreds of dollars of your own money.

Adding vision benefits to your existing private health insurance plan will cost you an annual premium, in addition to the deductible or the amount you pay yearly before the insurance policy begins to cover eye care expenses. However, many insurance companies have options that allow you to pay lower monthly premiums in exchange for higher out-of-pocket expenses. If not already covered, adding vision protection to your group insurance plan is an added value benefit that can provide the insured and his or her dependants' access to a network of eye care professionals and providers, as well as discounts on eyewear costs.

Your insurance agent or company representative can advise you about the vision care policies that best suit your health needs and financial situation and can answer any question you have, including whether insurance covers the cost of prescription sunglasses.

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November 7, 2012

How To Make A Merchandise Display More Appealing

A creative merchandise display for sunglasses will not only attract customers but also draw attention to particular items you want to sell. While there are no hard and fast rules to follow when you're contemplating how to make a merchandise display more appealing, balance and simplicity work best to garner the attention of customers and sell products like sunglasses.

Eyewear rods are an important technical aspect to consider. These can be mounted against a solid backdrop or on a rotating base for easy customer shopping and mobility. Whether the visual display is online or located within a retail store, the focal point should revolve around the products and presenting them in the best possible light.

In order to compete with brick and mortar stores and more traditional retail merchandise displays, online merchandisers need to look to their homepage as the front window to their products in order to convert visitors into clients. To make an online merchandise display more appealing, pictures of key products should be placed front and center on the homepage with a description and catalogue of updated items and prices easily accessible within the site. Remember studies have shown the average web page needs to captivate a visitor within nine seconds or they'll click to another site.

Whether you are selling top of the line fashion sunglasses, or the less expensive wholesale variety, the purpose of any type of merchandise display is to promote and sell a specific product and make the shopping experience an enjoyable one for your customers. They should also be as fashionable and as trendy as the product they sell.

While many successful displays are the result of trial and error, mixing and changing your displays on a regular basis is an excellent strategy when you are looking at how to make a merchandise display more appealing.

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October 24, 2012

How To Choose The Best Sunglasses

When you are thinking about shopping for a new pair of sunglasses, you want to purchase the best sunglasses you can find and that process begins with finding the right style to complement your face.


Sunglass designers suggest the general rule is to look for a style in a contrasting shape to the curves of your face. For example, wide rectangular frames such as the Wayfarer style will flatter someone with a round face by enabling it to appear more angular, while a raised bridge on the nose helps to emphasize cheekbones.

Ladies Scene Queen Oversized Summer Sunglasses

The slightly rounded curves of an Aviator frame enhance a square face and gradient lenses, which are dark on top and lighter at the bottom, can also minimize a square jaw line. The wider frames typical with wrap around styles or oversized frames help to offset a longer, oval shaped face. Similarly, butterfly lenses, which are slightly wider at the bottom, can soften the look of a pointed chin.

Lastly, rimless narrow frames like the style preferred by President Obama are suggested as perhaps the best sunglasses to enhance the features of those with a heart-shaped appearance by minimizing the forehead. In addition, the upswept corners of a cat's-eye frame can help narrow the cheekbones.

My President Is Cooler Than Yours!

Although you may not exactly fit into these categories and there are no hard and fast rules when it comes to choosing a sunglass design, knowing the basic shape of your face can help you zero in on the types of sunglasses that look best on you.

Apart from the many varieties of styles, selecting polarized lenses are often the mark of the best sunglasses you can find. While non-polarized lenses are effective at reducing brightness, many wearers prefer the added safety features these provide against horizontal glare off the water or when you are driving. Reduced eyestrain and improved vision in strong sunlight, together with 100% protection against UVA and UBA rays are important advantages.

Although these lenses are usually more expensive than the non polarized versions, make sure the label reads "polarized" so you know you are getting the protection and quality you are paying for. Remember to always look for a UV protection sticker on any pair of sunglasses you select so you know your eyes will be protected from the sun's harmful rays.

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October 17, 2012

You Can Find The Right Pair Of Shades At A Sunglasses Sale

When you hear about the latest sunglasses sale, you immediately visualize sorting through racks and racks of merchandise in order to find an attractive pair at a decent price. Keeping a few basic guidelines in mind will prevent you from feeling overwhelmed by an abundance of discounted sunglasses on display and will help to narrow down the selection process.

sunglasses sale

Obviously, a successful sunglasses sale will attract customers by offering the best prices on a wide selection of styles, but you need to zero in on ones that provide your eyes with adequate protection. Look for a label that shows the sunglasses effectively block UV light by providing a minimum 95 percent UVA and 99 percent UVB, or ideally UV 400 protection. Otherwise, you may be exposing your eyes to dangerous ultraviolet light that could lead to vision problems over time. Whether you opt for top of the line designer sunglasses that can cost hundreds of dollars, or inexpensive shades in the $20 range, protecting your eyes from the sun's harmful rays is a top priority at any cost.

No doubt, you will notice a wide variety of tints and colors on the lenses featured at any sunglasses sale. While a darker lens does not affect the level of UV protection, you should be aware there are some advantages to different lens colors. For example, yellow, gold and amber lenses work well in moderate to low lighting conditions and offer superior depth perception preferred by those active in winter snow sports. Meanwhile, brown, grey and green tinted lenses help to reduce brightness without distorting color and effectively prevent glare when driving.

Of course, choosing a frame style is a matter of personal preference. Keep in mind that larger lenses, such as those found in aviator style or oversized sunglass frames, help to block more UV rays than smaller lenses. Wraparound shades and frame styles with wide arms also help to prevent damaging light from entering your eyes from the sides. In addition to fitting comfortably on your face, the frame you select should be lightweight to prevent pinching or rubbing your ears or nose and avoid contact with your eyelashes.

Knowing what to look for at any sunglasses sale of your choosing will ensure you will find the best deal on a great pair of sunglasses.

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October 12, 2012

3 Basic Rules For Choosing Sunglasses For Women

There are many factors to take into consideration when is comes to choosing the right pair of sunglasses. The top priority should always be eye protection, so without a doubt you will want to find a pair of sunglasses that protect your eyes from 100% of UVB and UVA rays.

Once that is done, it's now time to move on to finding the right pair of sunglasses that will suit your face, your style, and your personality. We've put together 3 basic rules to help you to do just that:

#1 – The Right Fit

If you are looking for a pair of everyday sunglasses, ones that do not have to be matched to a specific outfit, the first step is to pick a pair that will work well with your face shape. In general, the best way to go about this is to pick a pair of sunglasses that are in contrast to your face shape.

So if you have a round face shape you should choose a pair of frames that are slightly larger and more angled. In contrast, square face shapes should choose a pair of sunglasses that will help their face to look longer, such as cat-eye sunglasses. When it comes to heart-shaped faces look no further than aviator style sunglasses. And if you happened to be graved with an oval face shape you can virtually pull off any style of sunglasses and still look great.

#2 – The Right Colors

As mentioned earlier, if you are shopping for sunglasses that will look great no matter what you are wearing, then you need match the color of the frames to your own complexion and not that of your favorite outfit. Pale complexions look good in darker shades, such as black, grey, blue, pink, and magenta. While warmer complexions will look great in warmer tones, such as orange, copper green, peach and off-white sunglass frames.

#3 – The Right Personality

You don't only need a pair of sunglasses to protect your eyes from harmful ultraviolet rays, you also need a pair that will not only look good, but also reflect your personality.
Trends are important, but they are always changing, so pick a pair of sunglasses that really speaks to you. Are you the fun girl next-door type, profession businesswomen or cool laid back chick?

Above all, you should look for a pair of sunglasses that makes you feel great. If you think you look good, you'll feel good and really in the end, that is all that matters.

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September 26, 2012

Safety Sunglasses Protect You At Work

Whether you work in trades such as construction, yard maintenance, or any number of other outdoor work environments, you need protection from dust and flying debris as well as the sun's harmful rays. While eye injuries can occur in everyday activities, experts have found that wearing the appropriate safety eyewear can prevent the majority of on-the-job eye injuries.

Safety Glasses on Desk

Made with the safety concerns of workers in mind, the lenses in safety eyewear are made of polycarbonate, an unbreakable material tested to comply with high standards for scratch and impact resistance. As an alternative to safety goggles, which fit over your existing sunglasses, the thinner and lighter lenses in today's safety sunglasses provide wearers with a combination of modern style, comfortable fit and top quality eye protection. With a variety of tinted lens colors to choose from, including mirror lenses, this protective eyewear blocks out 99% of UV rays and enables you to see clearly in different light conditions when working outdoors.

Safety sunglasses can be shaped for both non-prescription and prescription lenses. The added safety of an anti-fog lens coating means you don't have to remove your protective eyewear when working in humid conditions. Polarized lenses providing UVA and UVB protection are also available and go one step further by eliminating glare and maximizing your ability to see more clearly in various work environments. Made to withstand wear and tear with lightweight, flexible, shock absorbent frames, most safety sunglasses incorporate the trademark wrap around style designed to protect your peripheral vision.

Safety sunglasses that use screws at the temples rather than plastic connectors provide even greater strength and durability. The best of these use soft, rubber material on temple tips and nose pads enabling the glasses to stay secure on your face even when perspiring.

Lenses should be cleaned often with water or a lens cleaning solution to avoid scratching dirt into the lenses and to remove dust and fingerprints. An online retailer or eye care professional can provide you with the latest frames and lens technology options for your preferred style of protective safety sunglass eyewear.

Wearing safety sunglasses at all times on the job will keep your eyes safe by providing important UV protection from the sun and impact protection in the workplace.

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September 19, 2012

Polarized Lens Sunglasses vs. Non Polarized

Polarized Sunglasses

When you are trying to narrow down the many choice of sunglasses that are available, it's important to understand the difference between polarized lens sunglasses and non-polarized types.

While non-polarized lenses reduce light intensity through a dark shade, polarized lenses filter intense light reflected from flat surfaces through a technique that embeds the polarizing technology within the lens. In addition to improving the wearer's vision in strong sunlight, polarized sunglasses provide 100% protection against harmful UVA and UBA rays.

Although many people are satisfied wearing traditional darkly tinted non-polarized lenses that reduce brightness, polarized lens sunglasses are the preferred choice among water enthusiasts who like to fish, boat and water ski. These lenses counter the effects of the sun's horizontal glare off flat surfaces like water and roads that cause you to squint and turn your head, resulting in greater safety and reduced eyestrain while driving or enjoying the great outdoors. For light sensitive individuals, these lenses can also help lessen indoor eyestrain from computer and television screens.

Versatility is a similarity both types of lenses share. Thin, lightweight polarized lenses come in a variety of attractive color options, including grey, brown, amber, yellow and blue to complement your clothing and fashion trends.

One major difference between the two lens types is the fact that polarized lenses also enhance contrast and color perception, with bolder colors and deeper contrast improving visual quality.

Prices for polarized sunglasses range anywhere from $10 to $15 dollars for lower end designs, to a mid-range price of $50-$100, and upwards of $100 for a selection of designer brands.

Just as with the non-polarized variety of lenses, you get what you pay for and a cheaper price tag often means you are buying regular lenses with an anti reflecting or anti glare layer of cellophane on the lens, rather than authentic polarized lenses. Always look for the word "polarized" on the label to make sure the sunglasses you purchase offer the quality and protection that come with the proper polarization technology.

While usually more expensive than their non-polarized counterparts, many wearers agree the lightweight durability and superior glare protection provided by polarized lens sunglasses justify the additional expense.

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September 12, 2012

Then and Now: How Certain Sunglasses Styles Have Come Back

Sunglasses were not only designed to protect your eyes from the harmful rays of the sun, but have evolved over the years into a fashion statement all their own, representing a personal style trademark for many individuals. Unlike expensive accessories like handbags or shoes, a good pair of sunglasses is within everyone's budget.


The classic small frames of cat eye sunglasses popularized by movie stars like Marilyn Monroe are just as popular among female wearers today as they were in the l950's and l960's. Enhanced pointed edges and larger frames in various colours have expanded the appeal of this upswept frame variety to current celebrities like Kelly Osbourne and everyday wearers who want an edgier, yet sophisticated look.

Tom Cruise Ray Ban 3025

The large teardrop shape lenses and thin metal frames of Aviator sunglasses is as much a timeless style now as it was when it was first designed to help reduce glare and protect the eyes of military pilots in WWII. Today, men who choose to wear the polarized or reflective mirrored lenses and wrap around earpieces identified with this sunglass type want to be as cool as bygone movie stars like Steve McQueen or current ones like Tom Cruise.

Victoria's sunglasses - Victoria Beckham's fashion.. planning from England to America ..

Quirky oversized sunglasses with bright frames and coloured lenses worn by entertainers like Elton John in the l970's gave way to the more glamorous, oversized silhouette variety worn by the ultra-chic Jackie Onassis in the l980's. This vintage style with its characteristic large frames and lenses is still popular among women in general, and many celebrities like Victoria Beckham who may want to hide from intrusive paparazzi lenses. On a more practical note, oversized sunglasses cover a larger area of the face and offer the wearer extra protection from the sun.

Eva Mendes

Meanwhile, the original black and tortoise shell plastic frames, which are typically wider at the top than they are at the bottom, signify the distinctive retro look of Wayfarer sunglasses. Synonymous with the images of James Dean and Audrey Hepburn in the late l950's and early 1960's, this enduring style remains one of the most popular contemporary choices of sunglasses among both men and women including current names like Eva Mendes.

While most people look for a certain style of sunglasses that they hope will look great, finding a pair that provides effective UV protection and fits comfortably are qualities essential to wearers then and now.

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September 5, 2012

Sunglass Styles Celebrities Are Wearing

Following the trends is a large part of what wearing sunglasses is all about. There isn't really a better way to find out what is hot this year than by looking to see what the celebrities are wearing. Check out this recent list of popular shades that the trendsetters we watch are wearing.

Chloe Simms doesn't seem to do anything half way. So when she was spotted in the UK recently wearing Tom Ford Calgary sunglasses, it all seemed like a logical fit. The Italian handcrafted temples work perfectly with the oversized frames that are popular now but hearken back to yesteryear's big names like Monroe and Onassis.

Cameron Diaz is one of those exceptional people getting more refined and elegant as she gets older, both in her work and her choice of designer sunglasses. She was spotted recently wearing an oversized pair that was bearing the Stella McCartney logo. The huge round frame went well with the metal temple detailing. Diaz knows how to make her accessories work well together and the leggings and t-shirt combination looked like it had been specifically designed for the glasses.

The boys also need to be represented on this list, so Matthew McConaughey was picked for his constant radar for good style. He was recently seen in the Big Apple sporting the mirrored lenses and Italian metal that fits together perfectly in the Vogue 3799 aviators. Created to deflect the glare away from the eyes of our WWII flyboys, this aviator style still hangs on to that swashbuckling look that a playboy like Matthew would be fond of.

No list would be complete without taking a look at what Paloma Faith is wearing. This songstress was caught leaving Sony records wearing the kind of thick black Ray-Ban shades legendary performers like Ray Charles made famous back in the day. These Wayfarer Black Models are just the thing whether you're hitting a high note or just out with friends looking to turn some heads.

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August 29, 2012

Latest Trends For Cheap Wholesale Sunglasses

Cheap Sunglasses

We all know that there are safety concerns to consider when you looking for a pair cheap wholesale sunglasses that will suit you best. You need to be sure both the glare from the sun and the harmful UV rays are blocked with the right lenses. Still, there is no getting away from the fact you want to look cool with your new shades on so you need to know the latest trends.

Oversized glasses started as a trend in 2011 and carried over to this season. These are retro and a legacy of the style that was first created back in the 1970s. They are a progression from the 1960s and the Cat Eye sunglasses that many celebrities and musicians wore back in the day.

Even when you are talking about trends in sunglasses, there are those that swim against the prevailing fashion currents. There are even trends that are good for you and stylish at the same time.

Cutting down on glare when you are out on the water or on the ski slopes is the healthy choice. It is the stylish one too, as trendy is all about wearing sporty polarized sunglasses this year. Keep in mind these have always been extremely useful when you love to fish or water ski. Now their cool look is combining with their anti-glare lenses to make fashion statements the experts are predicting will be around for some time to come.

Finally, if you want to stay on top of the trends today, you need to look back to the vintage frames that were a hit yesterday. Shopping for rare vintage cheap wholesale sunglasses is in favor now and even the replicas of old time styles like the Aviator is all the rage for 2012.

We have a wide variety of cheap wholesale sunglasses available here that can fit any trend that suits you best.

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